The New Era of Digital Creators

Many people fail to recognize the Golden Opportunity we have before us to create Generational Wealth online.

The digital era has bridged the gap for people who never had the chance to build a platform and use their voice. This has sparked a change in the way value and impact are provided in the marketplace.

The most interesting aspect of all of this - YOU are the VALUE.

One of the main PROBLEMS of digital entrepreneurship is simply the fact that people don’t know where to begin.

There are a million different online businesses that entrepreneurs can start, which makes it overwhelming for the vast majority.

To make matters worse, the rise of the information age has made it increasingly difficult for people to hone in on information that is relevant to their journey, as well as focusing on what’s going to move the needle for their business.

The Solution: Start with YOU.

You are the most profitable niche in your industry, by tuning into your calling, you can tailor your business to align with your unique WHY.

For example, my WHY has always been about paving a different path for like-minded individuals who despise being average and desire a way out of the 9-5 rat race. That’s why I’ve crafted my personal branding around Purpose, Freedom, and Wealth Building.

My target audience is made up of individuals who are seeking to make a positive impact on a large scale.

The more I understood myself, the more I understood who I was meant to serve.

I am sharing this with you to give you a better understanding of what it means to provide value in the digital economy. In this economy, businesses that offer unique value propositions, such as personalized experiences, efficient processes, and innovative products, are more likely to succeed.

I am very selective about the clients I wish to serve; I cannot help everyone and I am not interested in doing so.

You shouldn't want to anyways.

This is what allows me to serve at a more efficient scale and the best part is, I do so in a way that ALIGNS with my PURPOSE.

The way to find your purpose is not to seek your purpose - read that again.

The key lies in your ability to accept the "Call to Adventure."

"The call to adventure signifies that destiny has summoned the hero."
- Joseph Campbell

Your calling can come at any time in your life, as an intuition-based call. When your heart and soul are pulling you in the direction of taking action on something you've always wanted to do, it may be your calling. Does this sound familiar?

By taking action on your calling, this may put you in a very uncomfortable position. This is what most storytellers would refer to as the transition from the ‘known world’ into the ‘unknown world’.

Most people have to quit comfortable jobs, leave relationships, and even travel to different parts of the world to fulfill their calling. It requires complete devotion to one's life task, which often comes with some form of sacrifice.

Immerse yourself in the voice of intuition that sparked your curiosity about a specific subject, which may have originated from your childhood. Doing so can help you rediscover your almost childlike wonder for the niche, which is what we typically refer to as a passion.

However, having passion alone will not be enough.

Fulfilling your life’s task requires you to increase your value as an individual. One effective way to achieve this is through apprenticeship, which involves training under a mentor who has extensive experience in a specific subject that you want to learn about.

Before moving on, let's talk about the word 'value' for a moment.

In the business world, this word is often thrown around without a clear understanding of what it really means for the creator economy.

Here are a few alternative terms used to express value:

• Benefit: Benefit refers to the positive outcomes or advantages that customers gain from a product or service. It emphasizes the value that customers derive from using a particular offering.
• Return on Investment (ROI): ROI measures the financial gain or return achieved in relation to the cost or investment made. It highlights the profitability and efficiency of an investment, indicating the value gained compared to the resources expended.
• Utility: Utility refers to the usefulness or satisfaction a customer derives from a product or service. It focuses on the value received in terms of meeting needs, solving problems, or enhancing convenience.
• Competitive Advantage: Competitive advantage describes the unique attributes, resources, or capabilities that enable a business to outperform its competitors. It signifies the value proposition that sets a company apart and attracts customers.
• Customer Satisfaction: Customer satisfaction gauges how well a product or service meets or exceeds customer expectations. It reflects the value experienced by customers in terms of quality, reliability, support, and overall satisfaction with their purchase.
• Cost Savings: Cost savings represent the reduction in expenses or expenditures achieved by utilizing a particular product, service, or business process. It emphasizes the value obtained through efficiencies, optimizations, or alternative solutions that result in lower costs.
• Innovation: Innovation emphasizes the introduction of new ideas, technologies, or approaches that create value by addressing unmet needs or improving existing products, services, or processes. It highlights the value gained through creativity and advancements.

Investing in yourself through a mentor is the best way to ensure that the money you demand from others is directly proportionate to the value you have to offer the world. Understanding this is a sure fire way to position yourself for success in the digital creator economy.

Everything in life is spiritual. The energetics behind your actions determine whether you will be successful or not.

One of the best things I’ve learned is to ask myself, "How can I demand $3k+ monthly retainers from potential clients if I haven't invested that amount or more into myself and my knowledge?”

“The teacher who is indeed wise does not bid you to enter the house of his wisdom but rather leads you to the threshold of your mind.” – Khalil Gibran

Skill acquisition is the name of the game.

We need skills in order to run an efficient business. As an early entrepreneur YOU are RESPONSIBLE for a lot more than you think, these responsibilities can range from:

• Sales
• Marketing
• Personal Branding/Presence Building
• Content Creation
• Mindset/Self-Development
• Copywriting/Storytelling/Writing In a Way That Sells
• Leadership
• Finances (Income/Revenue/Expenses)
• Technology/Softwares/Automation

This is precisely why entrepreneurship is NOT for everyone, nor is it for the faint of heart.

You can only get so far trying to learn these skills on your own. On top of that, you must develop proficiency in all these categories for a business to even be remotely profitable.

In order for you to not fail before you even start, consider zooming out and giving yourself time. Devote five to ten years of your life to these skills, and you'll find that the crippling anxiety of feeling like you are behind or that you need to "catch up" tends to go away (From My Personal Anecdotes).

By putting in the work and practicing these skills in real time, you can deliver the value you've accumulated on your journey to the world. This is where passion becomes purpose, and the innate desires from your childhood manifest into your external reality fueled by something inside you yearning for outward expression. Soon enough, money and success will follow.

To bring everything back full circle, there has never been a better time for entrepreneurs to succeed in the digital creator economy. The amount of money you make online is equivalent to the value you invest in yourself and can provide to the marketplace.

YOU are the VALUE.

You alone get to decide what the sum of that value will be.

Welcome to The Era of Digital Creators.

Go Create.